Forum Replies Created
January 23, 2013 at 4:30 pm in reply to: Background Music: Do you buy it or making it yourself? #14016
I think that scoring your own music is like doing your own illustrations – if you have the skills that's the best way to go. For those people like me who aren't musically inclined we are stuck with finding someone to do it for us or listening to hours of “almost but not quite what I want” sound tracks. I've played with garageband and other similar programs but I am just not skilled enough to do it myself and hate the time I spend on finding or trying to build background sound tracks.I've found some suitable people on Fiverr and by posting to some of the software boards but it isn't easy to get the right person at a reasonable rate.Maybe Alex could setup a talent exchange here - that would be awesome! We often need translators, voiceover in other languages, and of course music. Most boards have programmers for hire and maybe illustrators and just stop at that.
Usually you don't exactly compress the files, you alter their file type. For example .wav is a raw (and HUGE) sound file. But running it through a file converter and making it into a .mp3 file chops that file size down considerably. Example: A two sentence .wav file = 2.8 MBThe same file in .mp3 = 567 bytesThat's substantial!To be honest though I am not certain if Corona compresses sound files in the build or not. I haven't played with it on sound things that much yet. And I am not certain the mp3 format is the best to use with Kwik/Corona - I hope someone with more knowledge jumps in here and let's us know.There are many free conversion utilities available. I strongly recommend that you pick up a copy of Audacity. Its free and it is awesome. Not only does it convert a wide range of sound files, it makes editing those files easy. Lots of effects can be added and it shines at making recordings such as voiceovers for "Read to Me" features.
I checked the current tutorials before posting and didn't see it. But I hadn't yet had my first pot of coffee so I might easily have missed it. LOL
When I tried to do a one page export with the latest version of Kwik and Corona I got an error message saying my copy of Corona does not support single page export.
Hmmm after I closed PS and Kwik, then reopened “last project” I was able to add a third page.
Thanks a lot for the advice – especially removing unused files Kwik creates – wouldn't have thought of that!
Good thoughts in this thread! There are many review sites for apps, especially games. Too many to realistically post to all of them. If you are looking for the best ones, either book or game, filter first by genre. It makes no sense to have a casual game review site look at your super great RPG. Then look at the traffic for the review site - Alexa is pretty good for that info. Post to the highest ranked sites you can find.A site dedicated to Kwik apps should be categorized, matching the categories from the App stores as closely as possible for the SEO "juice". It should follow Ben's suggestions - those are dead on.When you look at YouTube or the App store or Amazon, remember they are in fact a search engine. The discovery process on any app store site or YouTube or even facebook is exactly the same as optimizing for Google, only the categories and keyterms might change a bit. Just like Google, page titles and descriptions are essential to that process. So when you post to any review site, directory, forum, YouTube, FaceBook, or blog be sure you're using the right key terms to attract your audience in your subject/title and app description.From Kwik's standpoint a review site or directory would be a great sales tool. Anyone coming to Kwik probably already has an idea of the app they want to create in their mind. Seeing another finished app that is similar to their idea would be a strong selling point for Kwik. Tying it in to a dedicated YouTube channel is pure gold - YT is the first or second largest search engine in the world depending on what month it is. So for discovery purposes it's pretty essential. A JV network is an interesting idea and one that I have seen work very well in and out of the App world. In app ads for similar products often yield good sales numbers. Just my two cents and probably worth half of that. LOL
I'm an SEO/SEM worker by trade and please forgive me if this comes out wrong, but most of the app people I see on various forums are not marketing their apps. Just like the Amazon Kindle books, if you are an author or a developer, you can't just toss your product in the store and trust Amazon or Google Play or Apple Apps to sell it for you. If that's all the marketing you do your sales will not be very good. You need to get the word out yourself to your target audience through traditional online marketing channels. Does your devel company AND your game or book title have a Facebook page?Does it have a website?Does it have a blog?Does it have a dedicated YouTube channel?Does it have a Twitter account?Do you have an email list of prospective buyers?Did you send review copies to appropriate review sites BEFORE release as well as after?Did you build the buzz prior to release?Is your game or book description well written and keyword rich?Did you do a press release on your game or book?Can you be found on the first page of Google's organic search for terms that match your product?In general you need to do 2 hours of promotion/marketing for every one hour you spend developing your product to build the buzz and the sales. You will hit the "new" category of course when you publish but with so many apps hitting the shelves you might last about 30 seconds on that list. So you must be sure you are in the right category and then work towards hitting the top of other lists to have solid sales. The market for iOS apps is huge, much bigger than for Android devices (most recent numbers show Apple with about a 75% share of all tablet devices sold), but the Apple competition is brutal - many more apps for Apple than for Android at the moment. The last consideration is where are you headed? Are you a one trick pony or do you have the next game or book already under development? Kwiksher is incredibly useful for building an app business. For example - we're working on a book series. We will not release the first book until we have 3-5 others "in the can". Thus we can take advantage of the buying cycle - as soon as the first book starts to lose it's luster, we will publish the second one - whether that's 2 weeks or 2 months. Thus we will remain in fron of our target audience and constantly ride the wave. Think about it like this - in the non app world, a game is released and really hits big. But you normally have to wait many months, even years for the sequel. If you liked the first game of course you'll buy the second one, but think about all the games the customers have played in between the release of game 1 and game 2. If you can take advantage of the popularity of game 1 and cut the release time down you'll make more sales because the warm fuzzy feeling your customers got from playing game 1 is still front and center in their mind. If all you want to do is build out one or two apps, you can make some pocket change and probably break even without a marketing campaign, but if you are building a franchise which is where the real money is, you need to think about marketing before you ever write your first line of code or open Kwik the first time.There are three people in our tiny empire in the making - a graphics person, a programming person and a marketing person. All three are equal value and the company can not succeed without any one of them.