- 1000 true fans will buy anything and everything you produce !!!
- perhaps 100,000 funs - probably buy next product
Launch day(thoughout the following 2 weeks)
- Send a press-release(prMac) for search engine optimization ranking
- For multilingual, try large promotion in non-English speaking countries.
- Capture feedback and fix any issues found
Week3 after the release
- Send another PR about updated version
- Send promo codes to several reviewer sites
- Avoid the reviewer sites that charge your to review
- It is ok to pay for expediting a review
- Good reviews help but alone not much. Must promote the reviews.
- Advertise to your target audience websites
- Banners are usually cheap
Update your site with new content
Reviewer sites such as Digital, Teachers with Apps, Mom's with Apps縲
- A cool way to send promo codes http://redeemoco.com
Monitroring your poformance
- google analytic for promotion Ads etc